Thursday 4 December 2014

Marc Jacobs AW14

Catwalk AW14 
Catwalk AW14
























Lead Artist - Francois Nars 

Products used 
- Nars Luminous Moisture Cream 
- Pure Radient Tinted Moisturiser
- Nars Radient Creamy Concealer 
- Loose Powder 

- Zen / Douceur /Sex Appeal Blush

- Andromeda Duel Intensity Eye Shadow 
- Pandora Duo Eye Shadow 
- Kalahari Duo Eye Shadow 
- Sophia single Eye Shadow

- Striptease Lip Gloss
- Eve Duo Eye Shadow









I think drama is a good word to describe Marc Jacobs shows. It seems he loves to send the models out and make them shock and surprise all fashion lovers. He loves to make a statement and he did just that with his AW14 campaign sending mannequin like models marching out with uniform bleached eye brows and a heavily powdered face. 


Francois Nars was the stylist for the show, it seems he works really closely with Marc Jacobs having also designed for previous shows and the recent SS15 when he again shocked viewers with completely bare faced glowing models. 

The shocking nature of this look is what to expect from Marc Jacobs, I like that there is a real routine in the entire look amongst all the models which give the effect of mannequins with and almost military style which seems to be a recurring theme for Marc Jacobs. 
Adding the darker shadow creates a strong crease line and really gives some depth to the eyes especially agains such a porcelain bright eye lid. The face is heavily powdered, Nars said this was to give a matte finish inspired by the clothing.1 I think this works well the clothing is very strong and has some lovely matte materials there is also no gentleness amongst the collection. Because of this I do think it would be wrong to go for an illuminating dewiness feel to the make up. It would be opposite to the attitude of the clothing. 

As for the bleached eye brows I think this really creates drama and brings shock but also I feel they blend well with the entire look. It was all very one toned and when looking at photographs of the run way the barely there eyebrows put more focus on what the model is wearing. When looking at close ups however they really are the focal point of the make up.

I love how Nars has layerd on the different blushers to give the face some structure and shape this works well in incorporating some routine to everyones face shape. It also adds some depth and a tad of colour also. This is probably the warmest part of the make up. 

For the lips Nars applied striptease lip gloss and then layered the metallic eye shadow over the top. This is the only moisture allowed to be on show on the face which I think does give the look some balance. The models faces are serious and I think metallic is probably the best texture to suit seriousness of the look. 

























Much like SS15 from Marc Jacobs the girls hair was wrapped underneath a regimental straight cut wig. This for me is what makes the mannequin look come to a reality. The head band not only goes with the kind of 60s vibe but it also hides the front of the wig really well. The colours of the hair are in tune and tone with the entire collection. The texture is perfectly matt too mirroring the make up. This hair despite having a 60s vibe is also really futuristic and modern. Its very militant and strong. 




Bibliography
http://www.vogue.co.uk/brand/marc-jacobshttp://www.dazeddigital.com/fashion/article/18850/1/marc-jacobs-aw14
http://www.stylist.co.uk/fashion-week/fashion-week-bloggers/new-york-fashion-week

No comments:

Post a Comment